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Today’s hottest chapstick is EOS lip balm, evolution of smooth. You get amazing chapstick in an attractive, soft round container. The cute colors and flavors guarantee customer satisfaction. The best part is that you can get it at about the same price as all the boring cylinder tubes that have been around for years. EOS made a break just over seven years ago but has made a lasting impression on many users.

Targeting the millennial generation for change has helped create EOS lip balm into the empire on the rise. The younger generation is more and more into a daily beauty routine, including moisturizing your lips. The bright, round container of EOS caught their eyes when standing in the drug store aisle, watching their favorite beauty reviews online, and in tabloids. Some of today’s hottest celebrities were spotted with the adorable containers as well as the social media (see, beauty reviewers. This quickly sparked many younger women to try this amazing lip balm from evolutionofsmooth that has an even cuter container.

EOS took a leap into the competition of chapsticks in hopes of providing something new and exciting to users that would provide them with the best moisturizer that they could have. According to Amazon, the company continues to grow with a projection of 1 million units a week.


Growing a new business can be a difficult thing to do in the best of times, but the cosmetics entrepreneur Doe Deere launched her successful Lime Crime brand in 2008 and has made the company one of the fastest growing in the industry by taking an innovative approach to marketing and sales. Deere recently gave her own opinion on the success she has achieved in an interview detailing just how she had found success in less than a decade and made her debut on the top female entrepreneurs list published each year by “Self-Made” magazine.

The Lime Crime brand has been the brainchild of Doe Deere since she launched her own clothing line following a successful fashion education being completed in New York following her move from her native Russia. Deere did not immediately launch her fashion career, but instead formed a band alongside her now husband, who is also a partner in the cosmetics business and acts as the inspiration for Deere.


Doe Deere believes her Lime Crime company has been a major success because of the innovations she has introduced that have now become standard through the industry as major companies seek to follow in the footsteps of this largely Internet based company. In the early days of the launch of the cosmetics line Deere was told her plan to sell cosmetics Online was unworkable, but the founder of the company stood her ground and has proven the traditional choices of the cosmetics industry are not the only options available.


Over the course of recent years, Lime Crime executives under the leadership of Doe Deere have looked to find the best ways of creating interesting marketing options for the company; Doe Deere believes the choice to focus on social media has allowed the company to create a close connection with their followers. Deere spends much of her time looking over the looks created by her social media followers using the cosmetics she creates almost every day as she looks to remain a major source of inspiration for the brand in all creative departments. Doe Deere and her brand have now joined the many top female entrepreneurs honored by “Self-Made” magazine that include a number of the entrepreneurs she sees as inspirational to her own journey.

The best lip balm right now is from Evolution of Smooth. This is the company that has managed to get people interested in these products by appealing to the thing that Americans tend to like the most: choices. The American consumer that is trying to make a purchase – no matter how small the purchase is – will want to see the number of choices that are available.

There certainly are a lot different choices to consider when people look at what the Evolution of Smooth has to offer. The EOS lip balm containers are called spheres. These are the containers that house the various flavors of lip chap. There is no doubt that this company will continue to expand the number of flavors because this has proven to be the key to success for this brand. There are already a considerable number of flavors on the market, and customers cannot seem to get enough. Check out these organic products on retail shops like Walmart or online at

Mint or medicated tangerine may not be flavors that are offered by every lip chap company on the market, but the Evolution of Smooth has this offering. This is a company that also presents Strawberry Sorbet and Passion Fruit to the consumers that are interested in this type of product.

There are quite a few lip chap products on the market for EOS to compete with. Other companies like ChapStick and Chap-Ice also carry lip balm products. There are lip balm products with skin moisturizers that also have sun screen protection. Others may have medicated labels in order to attract the attention of customers. There are many different choices, but EOS has managed to become the best because a large majority of consumers like flavorful lip balm.This company ( has lots of fruity flavors so this may appeal to smaller children that need lip balm.